{"id":23069,"date":"2018-05-16T17:28:50","date_gmt":"2018-05-16T17:28:50","guid":{"rendered":"https:\/\/cebds.org\/noticia\/itau-unibanco-ganha-premio-sp-de-bike-ao-trabalho\/"},"modified":"2023-06-22T21:46:17","modified_gmt":"2023-06-22T21:46:17","slug":"itau-unibanco-ganha-premio-sp-de-bike-ao-trabalho","status":"publish","type":"noticia","link":"https:\/\/cebds.org\/en\/noticia\/itau-unibanco-ganha-premio-sp-de-bike-ao-trabalho\/","title":{"rendered":"Ita\u00fa Unibanco wins SP Bike to Work Award"},"content":{"rendered":"<p>On Bike to Work Day, at an event that brought together representatives of cycle activism and the third sector, companies and public authorities at Sesc Pinheiros, the <a href=\"https:\/\/debikeaotrabalho.org\/premio\/\">SP Bike to Work Award<\/a>, an initiative of <a href=\"http:\/\/bikeanjo.org\/\">Bike Angel<\/a> and the Ethos Institute, in its first edition. The award, unprecedented in Latin America, aims to recognize and promote good business practices in support of bicycles. The event sought to show that, in addition to contributing to mobility, the use of bicycles in everyday life can and should be part of a health promotion strategy.<\/p>\n<p>Ita\u00fa Unibanco was awarded in the large companies category for the impact and reach of its actions. With initiatives that are now well-known to Brazilians, mainly due to the shared bicycle system that it launched in the country, Ita\u00fa Unibanco had to work hard to encourage its own employees to use bicycles. Nat\u00e1lia Cerri, from Ita\u00fa Unibanco&#039;s institutional relations department, says that &quot;a trainee at the company, a cyclist who had always associated the bank&#039;s image with bicycles, was disappointed when he realized that he could not find any parking spaces at the company&#039;s bike racks and had to formally request this request.&quot; Since then, Ita\u00fa Unibanco has doubled the number of parking spaces at all of its administrative centers in S\u00e3o Paulo.<\/p>\n<p>Encouraging companies to commute by bicycle to work could have an impressive impact in cities like S\u00e3o Paulo, since 50% of bicycle trips in the capital correspond to commutes to work, according to Guillermo Petzhold, mobility specialist at WRI \u2013 World Resources Institute, in his speech. The Ethos Institute, a partner in this edition of the award, has just released a guide of indicators on urban mobility for companies, a tool that can also be valuable in this process.<\/p>","protected":false},"excerpt":{"rendered":"<p>Empresa foi a ganhadora na categoria grandes empresas pelo impacto das a\u00e7\u00f5es<\/p>","protected":false},"featured_media":24368,"template":"","meta":{"_acf_changed":false},"categories":[],"class_list":["post-23069","noticia","type-noticia","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ita\u00fa Unibanco ganha Pr\u00eamio SP De Bike ao Trabalho - CEBDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cebds.org\/en\/noticia\/itau-unibanco-ganha-premio-sp-de-bike-ao-trabalho\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ita\u00fa Unibanco ganha Pr\u00eamio SP De Bike ao Trabalho - 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