{"id":23889,"date":"2021-07-05T20:27:39","date_gmt":"2021-07-05T20:27:39","guid":{"rendered":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/"},"modified":"2023-06-23T15:08:37","modified_gmt":"2023-06-23T15:08:37","slug":"o-s-do-esg-e-o-capitalismo-de-stakeholder","status":"publish","type":"noticia","link":"https:\/\/cebds.org\/en\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/","title":{"rendered":"The \u201cS\u201d of ESG and stakeholder capitalism"},"content":{"rendered":"<p class=\"content-head__subtitle\"><em>We have the perfect conditions to reinvent the economic system \u2013 but it takes a dose of daring<\/em><\/p>\n<div class=\"mc-column content-text active-extra-styles active-capital-letter\" data-block-type=\"unstyled\" data-block-weight=\"127\" data-block-id=\"2\">\n<p class=\"content-text__container theme-color-primary-first-letter\" data-track-category=\"Link no Texto\" data-track-links=\"\">It is notorious that, from 2019 to now, the acronym\u00a0<strong>ESG\u00a0<\/strong>\u2014 in English, the adoption of environmental, social and governance criteria when making investment decisions \u2014 has left the niche and has been gaining the spotlight, being the subject of debates and having more space in the media. The covid-19 pandemic contributed in part to this tsunami sweeping the\u00a0<strong>business universe<\/strong>, but not only her. The subject has been discussed in recent years at the World Economic Forum, which manages a global task force to promote greater transparency about the exposure of companies to climate risks, and is also present in the letters to investors by Larry Fink, CEO of the BlackRock management company, responsible for dictating market trends with an emphasis on sustainability and decarbonization of asset portfolios.<\/p>\n<\/div>\n<div class=\"wall protected-content\">\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"unstyled\" data-block-weight=\"91\" data-block-id=\"3\">\n<p class=\"content-text__container\" data-track-category=\"Link no Texto\" data-track-links=\"\">In the same scenario emerged the concept of capitalism\u00a0<strong>stakeholder<\/strong>\u00a0(stakeholders) as opposed to the capitalism of\u00a0<strong>shareholder<\/strong>\u00a0(shareholder) \u2014 in August 2019, the CEOs of 181 American companies signed a manifesto indicating that the supremacy of profit above all else was coming to an end and that it should give way to a new capitalism, more centered on the publics with which companies interact \u2014 consumers, workers, suppliers, neighboring communities, governments, media, civil society organizations. The \u201cS\u201d of ESG, after all, contemplates the various layers of the social dimension of business.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"unstyled\" data-block-weight=\"70\" data-block-id=\"4\">\n<p class=\"content-text__container\" data-track-category=\"Link no Texto\" data-track-links=\"\">The World Business Council for Sustainable Development (WBCSD), a network of business councils for sustainability of which the CEBDS is a part, shares this vision and has called on companies to take the step towards\u00a0<strong>reinvention of capitalism<\/strong>. We understand that the world today faces three major pressures: the climate emergency, the loss of biodiversity and growing inequalities \u2014 all of which require a shift in mindset and business posture.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"unstyled\" data-block-weight=\"102\" data-block-id=\"5\">\n<p class=\"content-text__container\" data-track-category=\"Link no Texto\" data-track-links=\"\">The capitalism we need is one that rewards true value creation, not value extraction under the current model, and internalizes social and environmental costs. It will be necessary to build long-term resilience, so that companies can absorb and adapt to all the transformations that are taking place and also contemplate a regenerative approach: it is not enough to just preserve what exists, it is necessary to create strategies that restore the ecosystems from which business depends. In short, the new capitalism is stakeholder-oriented, internalizes impacts, takes the long view, is regenerative and responsible.<\/p>\n<\/div>\n<div class=\"content-ads content-ads--reveal\" data-block-type=\"ads\" data-block-id=\"6\">\n<div id=\"banner_materia2\" class=\"tag-manager-publicidade-container mc-has-reveal mc-has-ad-lazyload tag-manager-publicidade-banner_materia2 tag-manager-publicidade-container--carregado tag-manager-publicidade-container--visivel\" data-id=\"banner_materia2\" data-google-query-id=\"CNywvafezPECFeQN1Aod4SEBYg\" data-cid=\"138351934961\" data-lid=\"5653157646\">\n<div id=\"google_ads_iframe_85042905\/umsoplaneta\/opiniao\/colunas-e-blogs\/marina-grossi\/materia_0__container__\">And Brazil has everything to gain: our companies are recognized for facing crises well, and for their creativity in reinventing business. Today, we face the enormous tasks of fighting the pandemic and embarking on a journey towards economic recovery, which offers countless opportunities for new ways of doing business to emerge.<\/div>\n<\/div>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"unstyled\" data-block-weight=\"60\" data-block-id=\"7\">\n<p class=\"content-text__container\" data-track-category=\"Link no Texto\" data-track-links=\"\">WRI Brasil calculated the economic potential of economic recovery measures aligned with climate action and the reduction of socioeconomic inequality. The recovery based on\u00a0<strong>green economy\u00a0<\/strong>could return Brazil to economic growth over the next ten years, with an additional cumulative increase in gross domestic product (GDP) of R1TP4Q 2.8 trillion by 2030.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"unstyled\" data-block-weight=\"104\" data-block-id=\"8\">\n<p class=\"content-text__container\" data-track-category=\"Link no Texto\" data-track-links=\"\">The covid-19 pandemic exposed the fragility of the current model and its iniquities. It is likely that, with the status quo shaken by the health crisis and its consequences, we are living in a propitious moment for this reinvention, the type of movement that only appears every 50 years. Now is the time for companies and investors to enter \u2014 and lead \u2014 the debate not just about whether capitalism needs to change, but how we are going to reinvent it. This requires a dose of boldness and a vision of the future. The time has come to put the \u201cS\u201d \u2013 for social, for stakeholder, for succession \u2013 at the center of the conversation.<\/p>\n<p>Article originally published on the portal <a href=\"https:\/\/umsoplaneta.globo.com\/opiniao\/colunas-e-blogs\/marina-grossi\/post\/2021\/06\/o-s-do-esg-e-o-capitalismo-de-stakeholder.ghtml\">One Planet<\/a> on 06\/16\/2021.<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Temos as condi\u00e7\u00f5es perfeitas para reinventar o sistema econ\u00f4mico \u2013 mas \u00e9 preciso uma dose de ousadia \u00c9 not\u00f3rio que, de 2019 para c\u00e1, a sigla\u00a0ESG\u00a0\u2014 em ingl\u00eas, a ado\u00e7\u00e3o de crit\u00e9rios ambientais, sociais e de governan\u00e7a na tomada de decis\u00f5es de investimentos \u2014 saiu do nicho e vem ganhando os holofotes, sendo tema de [&hellip;]<\/p>\n","protected":false},"featured_media":25108,"template":"","meta":{"_acf_changed":false},"categories":[12],"class_list":["post-23889","noticia","type-noticia","status-publish","has-post-thumbnail","hentry","category-impacto-social"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>O \u201cS\u201d do ESG e o capitalismo de stakeholder - CEBDS<\/title>\n<meta name=\"description\" content=\"Leia o artigo &quot;O &#039;S&#039; do ESG e o capitalismo de stakeholder&quot; de Marina Grossi, presidente do CEBDS, publicado no portal &quot;Um S\u00f3 Planeta&quot;.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cebds.org\/en\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O \u201cS\u201d do ESG e o capitalismo de stakeholder - CEBDS\" \/>\n<meta property=\"og:description\" content=\"Leia o artigo &quot;O &#039;S&#039; do ESG e o capitalismo de stakeholder&quot; de Marina Grossi, presidente do CEBDS, publicado no portal &quot;Um S\u00f3 Planeta&quot;.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cebds.org\/en\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/\" \/>\n<meta property=\"og:site_name\" content=\"CEBDS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/pt-pt.facebook.com\/CEBDSBR\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-23T15:08:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png\" \/>\n\t<meta property=\"og:image:width\" content=\"409\" \/>\n\t<meta property=\"og:image:height\" content=\"307\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@cebds\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/\",\"url\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/\",\"name\":\"O \u201cS\u201d do ESG e o capitalismo de stakeholder - CEBDS\",\"isPartOf\":{\"@id\":\"https:\/\/cebds.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png\",\"datePublished\":\"2021-07-05T20:27:39+00:00\",\"dateModified\":\"2023-06-23T15:08:37+00:00\",\"description\":\"Leia o artigo \\\"O 'S' do ESG e o capitalismo de stakeholder\\\" de Marina Grossi, presidente do CEBDS, publicado no portal \\\"Um S\u00f3 Planeta\\\".\",\"breadcrumb\":{\"@id\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#primaryimage\",\"url\":\"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png\",\"contentUrl\":\"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png\",\"width\":409,\"height\":307},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/cebds.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"O \u201cS\u201d do ESG e o capitalismo de stakeholder\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cebds.org\/#website\",\"url\":\"https:\/\/cebds.org\/\",\"name\":\"CEBDS - Conselho Empresarial Brasileiro para o Desenvolvimento Sustent\u00e1vel\",\"description\":\"Conselho Empresarial Brasileiro para o Desenvolvimento Sustent\u00e1vel\",\"publisher\":{\"@id\":\"https:\/\/cebds.org\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cebds.org\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/cebds.org\/#organization\",\"name\":\"CEBDS - Conselho Empresarial Brasileiro para o Desenvolvimento Sustent\u00e1vel\",\"url\":\"https:\/\/cebds.org\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cebds.org\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/Logo-CEBDS.png\",\"contentUrl\":\"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/Logo-CEBDS.png\",\"width\":1920,\"height\":1080,\"caption\":\"CEBDS - Conselho Empresarial Brasileiro para o Desenvolvimento Sustent\u00e1vel\"},\"image\":{\"@id\":\"https:\/\/cebds.org\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/pt-pt.facebook.com\/CEBDSBR\/\",\"https:\/\/x.com\/cebds\",\"https:\/\/www.linkedin.com\/company\/cebds-br\/?originalSubdomain=br\",\"https:\/\/www.instagram.com\/CEBDS_Sustentavel\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The \u201cS\u201d in ESG and stakeholder capitalism - CEBDS","description":"Read the article &quot;The &#039;S&#039; in ESG and stakeholder capitalism&quot; by Marina Grossi, president of CEBDS, published on the &quot;Um S\u00f3 Planeta&quot; portal.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cebds.org\/en\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/","og_locale":"en_US","og_type":"article","og_title":"O \u201cS\u201d do ESG e o capitalismo de stakeholder - CEBDS","og_description":"Leia o artigo \"O 'S' do ESG e o capitalismo de stakeholder\" de Marina Grossi, presidente do CEBDS, publicado no portal \"Um S\u00f3 Planeta\".","og_url":"https:\/\/cebds.org\/en\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/","og_site_name":"CEBDS","article_publisher":"https:\/\/pt-pt.facebook.com\/CEBDSBR\/","article_modified_time":"2023-06-23T15:08:37+00:00","og_image":[{"width":409,"height":307,"url":"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@cebds","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/","url":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/","name":"The \u201cS\u201d in ESG and stakeholder capitalism - CEBDS","isPartOf":{"@id":"https:\/\/cebds.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#primaryimage"},"image":{"@id":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#primaryimage"},"thumbnailUrl":"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png","datePublished":"2021-07-05T20:27:39+00:00","dateModified":"2023-06-23T15:08:37+00:00","description":"Read the article &quot;The &#039;S&#039; in ESG and stakeholder capitalism&quot; by Marina Grossi, president of CEBDS, published on the &quot;Um S\u00f3 Planeta&quot; portal.","breadcrumb":{"@id":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#primaryimage","url":"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png","contentUrl":"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/cebds.org-o-s-do-esg-e-o-capitalismo-de-stakeholder-gettyimages-1220366288.jpg-e1625516789103.png","width":409,"height":307},{"@type":"BreadcrumbList","@id":"https:\/\/cebds.org\/noticia\/o-s-do-esg-e-o-capitalismo-de-stakeholder\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/cebds.org\/"},{"@type":"ListItem","position":2,"name":"O \u201cS\u201d do ESG e o capitalismo de stakeholder"}]},{"@type":"WebSite","@id":"https:\/\/cebds.org\/#website","url":"https:\/\/cebds.org\/","name":"CEBDS - Brazilian Business Council for Sustainable Development","description":"Brazilian Business Council for Sustainable Development","publisher":{"@id":"https:\/\/cebds.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cebds.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/cebds.org\/#organization","name":"CEBDS - Brazilian Business Council for Sustainable Development","url":"https:\/\/cebds.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cebds.org\/#\/schema\/logo\/image\/","url":"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/Logo-CEBDS.png","contentUrl":"https:\/\/cebds.org\/wp-content\/uploads\/2023\/06\/Logo-CEBDS.png","width":1920,"height":1080,"caption":"CEBDS - Conselho Empresarial Brasileiro para o Desenvolvimento Sustent\u00e1vel"},"image":{"@id":"https:\/\/cebds.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/pt-pt.facebook.com\/CEBDSBR\/","https:\/\/x.com\/cebds","https:\/\/www.linkedin.com\/company\/cebds-br\/?originalSubdomain=br","https:\/\/www.instagram.com\/CEBDS_Sustentavel\/"]}]}},"_links":{"self":[{"href":"https:\/\/cebds.org\/en\/wp-json\/wp\/v2\/noticia\/23889"}],"collection":[{"href":"https:\/\/cebds.org\/en\/wp-json\/wp\/v2\/noticia"}],"about":[{"href":"https:\/\/cebds.org\/en\/wp-json\/wp\/v2\/types\/noticia"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cebds.org\/en\/wp-json\/wp\/v2\/media\/25108"}],"wp:attachment":[{"href":"https:\/\/cebds.org\/en\/wp-json\/wp\/v2\/media?parent=23889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cebds.org\/en\/wp-json\/wp\/v2\/categories?post=23889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}