{"id":23979,"date":"2022-09-08T18:00:22","date_gmt":"2022-09-08T18:00:22","guid":{"rendered":"https:\/\/cebds.org\/noticia\/no-dia-da-amazonia-setor-empresarial-apresenta-projetos-de-transformacao-com-a-floresta-em-pe\/"},"modified":"2023-06-23T15:16:41","modified_gmt":"2023-06-23T15:16:41","slug":"no-dia-da-amazonia-setor-empresarial-apresenta-projetos-de-transformacao-com-a-floresta-em-pe","status":"publish","type":"noticia","link":"https:\/\/cebds.org\/en\/noticia\/no-dia-da-amazonia-setor-empresarial-apresenta-projetos-de-transformacao-com-a-floresta-em-pe\/","title":{"rendered":"On Amazon Day, the business sector presents transformation projects with the forest standing"},"content":{"rendered":"

\u201cFor the business sector, preserving and producing is a feasible reality. The transition to a new economy is part of the companies\u2019 objectives for the Amazon. We are talking about an agenda that is of the State and, therefore, non-partisan.\u201d<\/span><\/p>\n

It was with this speech that Marina Grossi, president of the Brazilian Business Council for Sustainable Development (CEBDS), opened the \u201cWebinar: The Business Sector in the Amazon\u201d, held on September 5th \u2013 Amazon Day. The virtual event showed that the private sector is aware of its responsibility. The cases presented, of companies that are contributing to the socioeconomic development of communities living in the forest and of the forest, show that the rhetoric is a thing of the past. And, today, there are interesting examples to be shown.<\/span><\/p>\n

\u201cThe main issue is that, despite everything that has been done in the Amazon, and we have had better and worse times, the result still represents a liability in relation to the world,\u201d says Hugo Barreto, director of Social Investment, CEO of Fundo Vale and CEO of Instituto Cultural Vale. \u201cThat\u2019s why we have to get involved. It\u2019s not just a question of corporate responsibility, but also of long-term business sustainability,\u201d says the executive.\u00a0<\/span><\/p>\n

From a practical standpoint, according to Hugo, Vale has been helping to protect the Caraj\u00e1s mosaic for over 35 years. Around 60% of the company's production is made using a sustainable model. The company's operating areas in Par\u00e1, for extracting ore from the world's largest open-pit mine, occupy less than 2% of the mosaic of environmental preservation areas, says Hugo.\u00a0<\/span><\/p>\n

According to the executive, despite the challenges, the company has a clear vision of sustainable development. This includes, among other things, respect for and promotion of the rights and culture of indigenous peoples and traditional communities, as well as support for combating illegal deforestation and illegal mining.\u00a0<\/span><\/p>\n

Vale, Hugo confirms, no longer holds mining rights on indigenous lands and does not mine in these territories. \u201cThe issue involves know-how. And, to achieve this, the possible paths involve leveraging the expertise of those who work in and know the region, in addition to partnerships between the various sectors,\u201d says the mining company executive.<\/span><\/p>\n

A similar approach was adopted by Dow in the municipality of Breu Branco (PA). The region is home to one of the company's silicon metal production operations, which uses eucalyptus wood as a raw material. \u201cIn the 45,000-hectare area, we have 20% of planted eucalyptus and another 80% of native forest,\u201d says Ana Carolina Felix, Sustainability Director for the Americas for Dow's Consumer Solutions Business.\u00a0<\/span><\/p>\n

The executive explains that the Yb\u00e1 project was set up in this native forest, in conjunction with Natura. Around 25 communities can access the forest areas to collect andiroba seeds. This starts a production chain that culminates in the use of the raw material in products for the cosmetics industry. \u201cThis is the bioeconomy model that keeps the forest standing. A study conducted by the Peabiru Institute, our partner, showed the occurrence of 17 species with commercial potential in the region. Andiroba is just the first,\u201d says Ana Carolina.<\/span><\/p>\n

As part of Suzano's strategy to generate socio-environmental impact, as also presented during the Webinar, the Pindowa project was created in Maranh\u00e3o, on the outskirts of the company's cellulose production plant in Imperatriz.\u00a0<\/span><\/p>\n

In the company's protected areas, approximately one third of the 2 million hectares, a sustainable extraction program was created that benefits 1,880 people. The families even created a cooperative to sell soaps from the processing of babassu palm that grows in the region. \u201cAnd one of the concerns, in this case, also involves keeping young people in the region,\u201d explains Giordano Automare, executive manager of Social Development at Suzano.<\/span><\/p>\n

 <\/p>\n

The Business Movement for the Amazon<\/b><\/p>\n

The three examples presented demonstrate the harmony that exists among the participants of the Business Movement for the Amazon, created by CEBDS in 2021. The main objective of the initiative is to build an effective agenda in defense of sustainable development, the creation of jobs and income with the forest standing and the reduction of deforestation, which represents 43% of our greenhouse gas emissions. The Movement engages leaders and companies on the topic and builds synergies between the productive sector to find convergent possibilities for action, which bring effective positive impact.<\/span><\/p>\n

With this movement, CEBDS and its associates also seek to maintain direct dialogue with various institutions and representatives of the Three Powers to build sustainable solutions for the Amazon.<\/span><\/p>\n

One of the most recent and important initiatives was the CEO Immersion in the Amazon. Promoted in August by CEBDS, within the Business Movement for the Amazon, it was the largest gathering of leaders from large companies to experience the reality of the forest. The experience will bring powerful inspiration towards a new way of doing business in the biome.<\/span><\/p>\n

The full event can be viewed here: <\/span>https:\/\/youtu.be\/v_ANOHLXJcc<\/span><\/a>.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

\u201cPara o setor empresarial, preservar e produzir \u00e9 uma realidade fact\u00edvel. A transi\u00e7\u00e3o para uma nova economia faz parte dos objetivos das empresas para a Amaz\u00f4nia. Estamos falando de uma agenda que \u00e9 de Estado e, portanto, apartid\u00e1ria.\u201d Foi com essa fala que Marina Grossi, presidente do Conselho Empresarial Brasileiro para o Desenvolvimento Sustent\u00e1vel (CEBDS), […]<\/p>\n","protected":false},"featured_media":25127,"template":"","meta":{"_acf_changed":false},"categories":[11],"class_list":["post-23979","noticia","type-noticia","status-publish","has-post-thumbnail","hentry","category-amazonia"],"acf":[],"yoast_head":"\nNo Dia da Amaz\u00f4nia, setor empresarial apresenta projetos de transforma\u00e7\u00e3o com a floresta em p\u00e9 - CEBDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cebds.org\/en\/noticia\/no-dia-da-amazonia-setor-empresarial-apresenta-projetos-de-transformacao-com-a-floresta-em-pe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"No Dia da Amaz\u00f4nia, setor empresarial apresenta projetos de transforma\u00e7\u00e3o com a floresta em p\u00e9 - CEBDS\" \/>\n<meta property=\"og:description\" content=\"\u201cPara o setor empresarial, preservar e produzir \u00e9 uma realidade fact\u00edvel. 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