The campaign is an initiative of EDP Renováveis and Vestas and has Siemens Gamesa as its global partner. With a simultaneous launch in five countries, the project has the support of more than 20 companies and associations in the sector.
EDP Renováveis, Vestas, which is a member of the Brazilian Business Council for Sustainable Development (CEBDS), and Siemens Gamesa Renewable Energy have joined forces to launch a campaign to raise awareness about renewable energy. With the motto 'Renew your way of thinking', the campaign aims to provide arguments to support the perception of the benefits of renewables in general and wind energy in particular.
This is a digital campaign with general reach, but with a special focus on generating Millennial and will consist of fun videos and gifs with information about the competitiveness of this energy source, its contribution to the environment, its advantages for the local economy, among other messages. The content will be shared on various platforms, such as YouTube, Twitter, Instagram and Facebook, from which the public will be directed to the landing page of the campaign
The campaign launches today, June 24, simultaneously in five countries: Brazil, Spain, Portugal, France and Italy, and has the support of more than 20 companies in the renewable energy market, as well as numerous industry associations.
For more information about the initiative, visit the campaign's official website: renewyourwayofthinking.com/?lang=pt-br
About EDP Renewables (EDPR)
EDP Renováveis (Euronext: EDPR) is a global leader in the renewable energy sector and the world’s fourth largest wind power producer. With a strong pipeline of projects under development, top-quality assets and market-leading operating capacity, EDPR has experienced strong growth in recent years and is now present in 14 international markets (Belgium, Brazil, Canada, Colombia, France, Greece, Italy, Mexico, Poland, Portugal, Romania, Spain, the United Kingdom and the United States). Energias de Portugal, S.A. (“EDP”), EDPR’s main shareholder, is an international power company that is a leader in value creation, innovation and sustainability. EDP has been part of the Dow Jones Sustainability Index for eleven consecutive years. For more information, see www.edpr.com
About Vestas
Vestas is the leading global sustainable energy company. The company designs, manufactures, installs and maintains wind turbines worldwide. With 102 GW of installed capacity in 80 countries, Vestas has installed more wind capacity than any other manufacturer. With its smart data capabilities and the more than 87 GW of turbines it operates and maintains worldwide, Vestas has a wealth of data that enables it to interpret, predict and get the most out of the wind resource, delivering best-in-class solutions for the industry. Together with its customers and more than 24,500 employees, Vestas delivers sustainable energy solutions to promote a clean planet and drive a brighter future. We invite you to learn more about Vestas by visiting our website at www.vestas.com
About Siemens Gamesa Renewable Energy
Siemens Gamesa is a global leader in the wind sector, with a strong presence in all business segments: offshore, onshore and services. Through its advanced digital capabilities, the company offers one of the broadest product portfolios in the industry, as well as industry-leading service solutions, with which it contributes to generating more affordable and reliable clean energy. With around 90 GW installed worldwide, Siemens Gamesa manufactures, installs and maintains onshore and offshore wind turbines, with an order backlog of 22.8 billion euros. The company is headquartered in Spain and is listed on the Spanish stock exchange (Ibex 35 index). For more information: www.siemensgamesa.com
