Trophy recognizes the relevance of the positioning signed by 119 CEOs and 14
sector entities, which defends a green economy in Brazil
Rio de Janeiro, October 10, 2022 – CEBDS (Business Council
Brazilian for Sustainable Development) has just been announced
winner of the Aberje Communication Award for the dissemination of
Positioning Entrepreneurs for the Climate. The regional trophy for the biggest award
country's communications department recognizes the scope of the work developed in
name of the business sector in the defense of sustainable development.
The document, released in September 2021, is signed by 119 CEOs
and 14 sector entities asking Brazil to embrace a green economy.
Its construction began at the Council of Leaders, which brings together the presidents
of associated companies, to present the vision of the business sector
on the country's development. In the document, CEBDS vocalizes the actions
of companies and demands action from public authorities to address the
global warming.
Over the past year, CEBDS has developed actions in the press that
resulted in a headline in Estadão and interviews for Globo and CNN,
for example; posts on social networks; meetings with ministers and governors;
meetings with civil society.
The Council also presented the position of the Brazilian business sector in
COP 26, the UN Climate Conference held in Glasgow, Scotland. The
document was hand-delivered to the president of COP 26, the British Alok
Sharma.
Aberje (Brazilian Association of Business Communication) is the main
reference in Brazil in business communication. The entity carries out the
award for 48 years, recognizing the projects that stood out the most in the
country. CEBDS won in the regional category and is now competing for the award
national with four other cases.
The full Business Positioning for Climate can be seen here:
https://cebds.org/wp-content/uploads/2021/09/CARTA_Empresarios-Clima_PT-
3.pdf.
More information about the award here:
