Sustainable development business councils from 25 countries will meet from April 1 to 4 in Montreux, Switzerland, to align priority private sector sustainability strategies during the Liaison Delegate Meeting. Among the main proposals presented by the World Business Council for Sustainable Development (WBCSD) is reviewing the publication Vision 2050, adapted in Brazil by the Brazilian Business Council for Sustainable Development (CEBDS). The document presents ways to guarantee economic activities and a more sustainable human presence on the planet by 2050.
CEBDS president Marina Grossi will present on Tuesday, the 2nd, the country's intention to review the Vision 2050 document, focused on six pillars considered strategic by the council: Food and Forests; Conscious Consumption; Technology and Innovation; Social Inequality; and Smart Cities and Sustainable Finance.
"THE Vision 2050 presents a guideline for the private sector in building a sustainable future and how it is possible to achieve this level in the coming years. Since the publication of the first edition of the document, Brazil has made progress in implementing sustainability within companies. Now is the time to, in light of the advances, review strategies and set more ambitious goals”, argues Marina.
The process of preparing the new edition of Vision 2050 will involve a series of workshops involving the main economic groups operating in the country and representative sectors of civil society. In its first edition, published in 2012 at Rio+20, the document presented the first long-term sustainable development plan designed for the Brazilian reality, prepared over a period of 15 months with the participation of more than 70 companies.
O Liaison Delegate Meeting 2019, promoted by the WBCSD, brings together more than 70 national councils, representing more than five thousand companies. During the annual meeting, the World Council presents the main demands of companies for the year. For 2019, the following topics were highlighted as priorities: the circular economy, actions to combat climate change in cities, new energy solutions, business and human rights, water efficiency and agroclimatic intelligence (IAC).
CEBDS, which represents WBCSD in Brazil, is developing a series of projects in conjunction with companies, focused on climate change, water efficiency, and inclusion and diversity. “Companies operating in Brazil are committed to implementing a sustainable agenda in line with what is being developed internationally. This year, we will also have actions linked to the circular economy, with a debate on good practices of member companies, and the launch of the CEO Guide on Human Rights, with the engagement of business leaders”, adds Marina Grossi.

