A Natura &Co announced on Monday, the 15th, the Commitment to Life plan, which consists of investments of US$ 800 million in sustainability over the next 10 years, with a view to 2030, the milestone of the Sustainable Development Goals (SDGs). The plan envisages intensifying actions to tackle some of the most pressing global issues, such as the climate crisis, protecting the Amazon, defending human rights and ensuring equality and inclusion across its network, in addition to embracing the circular economy and regeneration until the end of the decade.
“We understand the critical moment we live in and the role that companies need to play to engage and commit to a better, more sustainable and more inclusive society. We still need to do much more to be the generation that restores our planet and protects its people”, states in a statement Roberto Marques, Executive Chairman of the Board and CEO of the Natura &Co Group, owner of the brands Avon, Natura, The Body Shop and Aesop.
The commitment is based on three pillars: tackling climate change and protecting the Amazon; defend human rights and be more human; embrace the circular economy and regeneration.
What are the plans to protect the Amazon? Currently, Natura preserves 1.8 million hectares of land, an area equivalent to half of the Netherlands. The group will aim to contribute to the preservation of 3 million hectares by 2030.
And what about the defense of human rights? The plan envisages increasing diversity in 30%, taking into account racial or ethnic diversity, sexual diversity and gender identity, as well as socially and economically disadvantaged people and people with disabilities. The company now wants to raise the target for women in leadership positions from 30% to 50% by 2023.
What about the issue of circular economy and regeneration? This pillar ranges from ensuring the circularity of packaging to increasing the use of recycled plastic. The company also wants to develop more regenerative solutions, including fair trade communities, regenerative extraction systems and plastic waste solutions by 2030.
Find out more about Commitment to Life here (document in English).
